Business Growth Thought Leadership

Tariffs, Turbulence, and the Secret Weapon for Revenue Growth

By Ajay Joshi | April 14, 2025
Tariffs and volatility challenge mid-market companies. Discover 6 ways to shorten sales cycles, increase revenue, and grow EBITDA.
value creation plan

Creating a Value Creation Plan for Private Equity Portfolio Companies

By Craig Group | April 1, 2025
Learn how private equity-backed portfolio companies boost ROI through a focused value creation plan and expert execution.
Sales funnel

Sales Acceleration for PE-Backed Firms: The Formula That Works

By Brian Gustason | March 7, 2025
PE-backed portfolio companies facing intense growth pressures can’t afford to waste time—they need rapid results.
digital marketing

How Portfolio Companies Can Drive ROI Through Digital Private Equity Marketing

By Craig Group | February 20, 2025
Boost your portco's ROI with digital marketing strategies and learn how Craig Group can help create value for your portfolio.
Risk Image

Bolt-On Acquisitions: Are We Overlooking the Risks?

By Ajay Joshi | February 8, 2025
Too often, bolt-ons are seen as easy add-ons, but when the integration play isn’t tight, any expected value addition disappears fast.
Q1 Playbook

Avoiding the Headwind: Your PE Growth Q1 Playbook for 2025

By Brian Gustason | January 17, 2025
Avoid the Q1 growth trap. Actionable strategies for PE-backed companies to stay ahead and succeed in 2025.
Market Segmentation

Benefits of Market Segmentation Services

By Craig Group | January 5, 2025
Maximize ROI and drive growth with Craig Group’s expert market segmentation services. Learn how portcos benefit from tailored strategies.
Maximize Q4 Sales

Maximize Q4 Sales by Strengthening 3 Critical Areas

By Brian Gustason | November 20, 2024
It’s the perfect time to revisit and reinforce some of the most impactful strategies to improve conversions and end the year strong.
CRO at desk

Rethinking CRO Turnover: A Strategic Approach for Mid-Market Private Equity Firms

By Ajay Joshi | November 7, 2024
CRO retention for mid-market PE: align roles, set metrics, foster buy-in, and prioritize process for sustainable growth.

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Uniquely tenured with operating experience and board savvy EQ, Craig Group brings a proven track record of helping private-equity-backed companies achieve their growth goals—whether it’s capturing market share or positioning for a successful exit.