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Libby Covington

Marketing from an Investor’s Perspective

By Craig Group | May 13, 2022
Just what do investors want to see from a startup with regards to the company’s marketing? Libby Covington weighs in.

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Uniquely tenured with operating experience and board savvy EQ, Craig Group brings a proven track record of helping private-equity-backed companies achieve their growth goals—whether it’s capturing market share or positioning for a successful exit.