Press Releases and Latest News

How Private Equity Firms Use Digital Marketing For Growth

By Craig Group | August 29, 2022
Firms are scaling up more quickly to grow their portfolio companies. For this, they are turning to digital marketing and demanding generation.
Libby Covington

Marketing from an Investor’s Perspective

By Craig Group | May 13, 2022
Just what do investors want to see from a startup with regards to the company’s marketing? Libby Covington weighs in.

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Uniquely tenured with operating experience and board savvy EQ, Craig Group brings a proven track record of helping private-equity-backed companies achieve their growth goals—whether it’s capturing market share or positioning for a successful exit.